Blog

It makes scents: Studies show that women are perceived to be more attractive when they smell good. So how can you make sure your perfume lasts all day and hence keeps you alluring? Read on:

Take a hot shower. After basking in all that steam, your pores will be wide open—and ready to absorb your favorite scent.

Moisturize, moisturize, moisturize. Not only will it keep you looking younger, but perfume will stay on dewy skin longer than on dry skin.

Find your “hot” spots. Pulse points that retain heat—think the neck, wrists and inside the elbows—will help diffuse the fragrance across your body. Another tip: Give your ankles and calves a quick spritz and enjoy the scent as it rises upward all day long.

Spray your hairbrush. Just remember: Never apply perfume directly to your coiffe—an alcohol-based scent will having a drying effect.

Don’t shake it. Unlike martinis, perfume doesn’t need to be shaken or stirred; doing so will let air into the bottle and damage the fragrance.

Store it properly. Don’t keep your perfume in the bathroom—heat and humidity (and even light) will damage its quality. Instead, always store your best scents in cool, dry spots.