Exploring Garmany’s SS26 Collection at Chicago Collective: A Day with Johnell and the Team
This week, the Chicago Collective set the stage for a whirlwind of inspiration, style, and forward-thinking fashion as industry insiders gathered to preview the Spring/Summer 2026 (SS26) collections. Among the tastemakers was Johnell, on the hunt for what’s next for Garmany. By his side was Jeff from the Garmany team, and together, they navigated a curated selection of the finest menswear brands in the industry.
Garmany has always had an eye for blending tradition with innovation, and this trip was no different. From lightweight cashmeres to refined tailoring and easy luxury, the SS26 selections hinted at a season defined by sophistication, comfort, and craftsmanship.
The Garmany team visited with many vendors such as Fedeli, the Italian powerhouse known for its meticulous knitwear and beachy-chic aesthetics. The SS26 offerings stayed true to Fedeli’s DNA—think buttery soft polos, breezy linens, and elevated resort wear, perfect for the refined jet-setter.
Next on the circuit was Sartorio Napoli, a Neapolitan tailoring house that never fails to impress. This season’s tailoring leaned lighter and more deconstructed, with relaxed shapes in muted tones and soft textures. Sartorio’s suits and jackets for SS26 walked the line between sharp and effortless, capturing that new breed of quiet luxury.
One of the standout moments came at Colombo, where the focus was on sustainable luxury and featherlight blends. Their offerings for SS26 were a masterclass in understated elegance—cashmere-silk mixes and refined sportswear that whispered quality without shouting logos.
The energy shifted slightly as the team explored Autumn Cashmere. Here, color and texture took center stage. Their SS26 collection introduced modern silhouettes with surprising pops of color and an edgier take on layering, suggesting that cashmere can be just as fresh in spring as it is in winter.
Also in attendance was Shae Marcus, Garmany’s dynamic Marketing Director, adding her perspective on what pieces would not only resonate in-store but also online and in Garmany Magazine. With a keen eye for storytelling and branding, Shae ensured that each collection aligned with Garmany’s evolving narrative.
As the day went on, the team encountered even more standout brands—each pushing the envelope in design, fabric innovation, and function. From established luxury houses to emerging designers, it was clear that the future of menswear is in good hands.
For Johnell, this wasn’t just about buying—it was about envisioning how SS26 would look through the lens of the Garmany customer. Which pieces would tell the story of next season’s modern gentleman? What looks would capture that blend of casual elegance Garmany is known for?
The day closed with tired feet but full minds. Chicago Collective once again proved why it’s one of the most influential trade shows in menswear. And for the Garmany team—Johnell, Jeff, and Shae—it was a success. SS26 is shaping up to be a season of refined ease, timeless materials, and a thoughtful nod to the future of luxury.
Stay tuned—what they found in Chicago will soon be hitting the racks at Garmany, and trust us, it’s worth the wait.